Emma Hardie are delighted to introduce the Midas Touch Super Serum to their Midas Touch family.

Clinically proven to visibly reduce fine lines and wrinkles, and increase skin hydration, in just four weeks, this lightweight serum is the perfect addition to any Emma Hardie skincare routine to help skin look younger, naturally.

The Midas Touch Super Serum is packed full of transformative and powerful botanical ingredients…

  • Unique plumping and hydrating Ultra-filling spheres™ immediately offer firming and tightening benefits and instantly reduce the depth of fine lines and wrinkles whilst evening out skin surface.
  • MossCellTec™ significantly increases hydration and moisture levels, repairs barrier function and helps to reduce wrinkle depth.
  • Natural alternative to retinol Bakuchiol is proven to reduce many signs of aging including fine lines and wrinkles as well as loss of elasticity, firmness and tone.
  • LIFT Oléoactif ® rejuvenates the skin with its fast-acting lifting, tightening and smoothing effect.
  • Skin brightening Vitamin C reduces pigmentation, significantly reduces the visibility of fine lines and wrinkles by increasing collagen synthesis, and also helps to prevent photo ageing.
  • Niacinamide boosts hydration as well as increases elasticity and brightness.
  • Vitamin E conditions the skin and acts as an antioxidant.
  • Aloe Vera, Grapeseed Oil, Shea Butter and Squalene all provide moisturising and soothing properties.
*All patented ingredients have been included at clinical level for maximum effect.


Take 4-8 pumps of the Midas Touch Super Serum into the palm of the hands and warm. Thoroughly massage the serum into the skin of the face, neck and décolleté. For best results use morning and evening after cleansing.

The Midas Touch Super Serum is cruelty-free and suitable for vegetarians and vegans. It has been dermatologically tested and is suitable for all skin types including sensitive skin.

Midas Touch Super Serum is £58 / €65 (30ml) and is available at and Emma Hardie stockists nationwide.

Download our full press release HERE.
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